Gift Option, keep it or toss it?

As we roll into Fall we also begin a major holiday season. First up, Yom Kippur then Halloween then Thanksgiving then Hanukkah then Christmas! You get it, there is lots to celebrate.

 Last year, we launched "gift mode" in the benjamin app:

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Gift mode was launched to make gift giving easier. It allows you to tap the gift icon, fill out profile information for the person you'd like to gift then shop around and ship something off. You can easily return to your profile just by tapping the gift icon again. Even better, you can tap in and out of gift mode as frequently (or infrequently) as you'd like. 

The gift icon you see above is in the top right corner of each deal you swipe on in the app: 

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Gift mode helped a lot of customers out last year, but we're always looking for ways to improve and cater the shopping experience to you.


Our question is simple, should we keep the gift mode option or toss is? Please reply on our social channels now:

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