Release: BenjaCoin ICO Event a Pre-Order, Not Security Issuance

SAN FRANCISCO, CA - Benja, the merchandise ad network, shared a letter to the U.S. Securities and Exchange Commission (SEC) Division of Corporate Finance as part of its continued mission to work with the SEC ahead of its Initial Coin Offering event.

The letter offers details of the benjaCoin offering, purpose, and goals. It provides documentation to support the fact that the sale of benjaCoin is a pre-order of future Benja inventory, and that the token is not a security in any way.

"We were thrilled with the response to my post in Hacker Noon last week (The SEC Called About Our ICO, I Answered). Near the end of the post, I promised to submit a letter to the SEC that would document, in detail, what steps we're taking to provide clarity about the purpose of benjaCoin. Several people asked if we would share the letter, which we're doing today," explained Benja CEO Andrew J. Chapin.

The letter is available in PDF form here.

This release comes less than twenty-four hours in advance of the benjaCoin Initial Coin Offering, which takes place at 13:00 UTC on August 1, 2017 on the Orderbook.io exchange.

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PRESS CONTACT: hello@benja.co, @benjacoin